SEO Performance MCP MCP Server

io.github.AutomateLab-tech/seo-performance-mcp

Repository Registry

What is the SEO Performance MCP MCP server?

Per-URL SEO verdicts from GSC, GA4, Matomo, Clarity, AI citations: refresh/expand/merge/kill.

How to install SEO Performance MCP

Copy-paste configuration for popular MCP clients.

transport: stdio

Config generated by PluginBench — verify against the source before use.

Environment / auth

GSC_SERVICE_ACCOUNT_JSON
secret
Base64-encoded Google service account JSON with Search Console read access.
GSC_SITE_URL
Search Console site URL (e.g. sc-domain:example.com or https://example.com/).
MATOMO_URL
Matomo instance URL (e.g. https://example.com/analytics).
MATOMO_TOKEN
secret
Matomo auth token with view access.
MATOMO_SITE_ID
Matomo idSite for the site to query.
GA4_PROPERTY_ID
GA4 property ID (numeric, no G- prefix).
GA4_SERVICE_ACCOUNT_JSON
secret
Base64-encoded Google service account JSON with GA4 Data API access.
CLARITY_PROJECT_ID
Microsoft Clarity project ID.
CLARITY_API_TOKEN
secret
Microsoft Clarity Data Export API token.
POSTS_SITEMAP_URL
XML sitemap URL used to enumerate posts. Primary platform-agnostic discovery path.
POSTS_LIST
Optional JSON array overriding sitemap discovery.
GHOST_ADMIN_API_URL
Optional. Ghost Admin API base URL. Pair with GHOST_ADMIN_API_KEY for richer metadata.
GHOST_ADMIN_API_KEY
secret
Optional. Ghost Admin API key in the form id:secret.
CITATION_INTELLIGENCE_URL
Optional URL of a citation-intelligence MCP server to delegate AI-citation queries to.

~/Library/Application Support/Claude/claude_desktop_config.json

{
  "mcpServers": {
    "seo-performance-mcp": {
      "command": "npx",
      "args": [
        "-y",
        "@automatelab/seo-performance-mcp",
        "-y"
      ],
      "env": {
        "GSC_SERVICE_ACCOUNT_JSON": "<YOUR_GSC_SERVICE_ACCOUNT_JSON>",
        "GSC_SITE_URL": "<YOUR_GSC_SITE_URL>",
        "MATOMO_URL": "<YOUR_MATOMO_URL>",
        "MATOMO_TOKEN": "<YOUR_MATOMO_TOKEN>",
        "MATOMO_SITE_ID": "<YOUR_MATOMO_SITE_ID>",
        "GA4_PROPERTY_ID": "<YOUR_GA4_PROPERTY_ID>",
        "GA4_SERVICE_ACCOUNT_JSON": "<YOUR_GA4_SERVICE_ACCOUNT_JSON>",
        "CLARITY_PROJECT_ID": "<YOUR_CLARITY_PROJECT_ID>",
        "CLARITY_API_TOKEN": "<YOUR_CLARITY_API_TOKEN>",
        "POSTS_SITEMAP_URL": "<YOUR_POSTS_SITEMAP_URL>",
        "POSTS_LIST": "<YOUR_POSTS_LIST>",
        "GHOST_ADMIN_API_URL": "<YOUR_GHOST_ADMIN_API_URL>",
        "GHOST_ADMIN_API_KEY": "<YOUR_GHOST_ADMIN_API_KEY>",
        "CITATION_INTELLIGENCE_URL": "<YOUR_CITATION_INTELLIGENCE_URL>"
      }
    }
  }
}

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