ads-creative
agricidaniel/claude-ads
Audit paid-ad creative across platforms for fatigue, compliance, and performance fit.
What is ads-creative?
Systematically reviews ad copy, images, video, and hooks across supported platforms to identify creative fatigue, format compliance gaps, and optimization opportunities. Use this when managing multi-platform ad campaigns and need data-driven guidance on refresh priorities and creative diversity.
- Inventory assets by concept, hook, offer, format, placement, audience, and performance window
- Evaluate attention, clarity, brand/offer evidence, and platform-native execution
- Assess accessibility, destination match, format compliance, and policy adherence
- Diagnose creative fatigue from time-series delivery and response evidence
- Generate prioritized refresh or experiment briefs with hypothesis, audience, format, and success measures
How to install ads-creative
npx skills add https://github.com/agricidaniel/claude-ads --skill ads-creativeHow to use ads-creative
- 1.Gather active ad assets (copy, images, video, hooks) with metadata: concept, offer, format, placement, audience, date, and performance data
- 2.Load current platform specifications and policy sources for each channel
- 3.Provide time-series performance evidence (impressions, clicks, conversions, engagement) for fatigue diagnosis
- 4.Run the audit to receive inventory summary, compliance findings, and fatigue diagnosis
- 5.Review prioritized refresh briefs with recommended hypothesis, audience, format, and success measures
- 6.Preserve human review for emotional and cultural judgment before implementation
Use cases
- Identify underperforming ad concepts and prioritize creative refreshes across Facebook, Instagram, Google, TikTok, or other platforms
- Audit existing ad library for format compliance, safe-zone violations, and accessibility gaps before launch
- Detect creative fatigue patterns in multi-week campaigns and recommend audience or message pivots
- Compare creative diversity across campaigns to ensure sufficient variation and prevent audience burnout
- Review video and image ads for platform-native fit and disclosure compliance
- Performance marketers managing multi-platform ad campaigns
- Creative directors and production teams planning ad refresh cycles
- Marketing operations leads auditing ad compliance and format coverage
- Agencies reviewing client ad portfolios for quality and fatigue risk
ads-creative FAQ
No. The tool diagnoses fatigue from time-series delivery and response evidence, not age alone, and does not prescribe universal thresholds. Human judgment on creative count and refresh timing remains essential.
Cosmetic resizes (e.g., same copy and hook in different dimensions) are not counted as distinct concepts. Only substantive changes in hook, offer, or message are treated as separate creative variants.
Yes, it evaluates attention, clarity, brand/offer evidence, and platform-native execution for both video and images, while keeping creative quality, format compliance, and measured performance as separate dimensions.
The tool loads only active-platform specifications for supported channels. Confirm your target platforms (e.g., Facebook, Instagram, Google, TikTok) before audit.
No. It identifies fatigue patterns and generates experiment briefs with hypothesis and success measures, but does not claim universal performance thresholds or recommend a single winning creative.
Full instructions (SKILL.md)
Source of truth, from agricidaniel/claude-ads.
name: ads-creative description: "Audit paid-ad copy, images, video, hooks, concepts, format coverage, platform-native fit, message match, creative fatigue, accessibility, and policy across supported platforms. Use for creative audit, ad creative, creative fatigue, creative diversity, ad copy review, video review, image review, or production priorities."
Creative Audit
- Inventory assets by concept, hook, offer, format, placement, audience, date, and performance window; cosmetic resizes are not distinct concepts.
- Load only active-platform specifications and current policy sources.
- Evaluate attention, clarity, brand/offer evidence, platform-native execution, accessibility, destination match, format/safe-zone compliance, and disclosure.
- Diagnose fatigue only from time-series delivery and response evidence, not age alone.
- Keep creative quality, format compliance, and measured performance separate.
- Return prioritized refresh or experiment briefs with hypothesis, audience, format, owner, success measure, and evidence.
Do not claim a universal refresh cadence, creative count, sound behavior, or performance threshold. Preserve human review for emotional and cultural judgment.
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