apify-market-research
apify/agent-skills
Extract market research data from Google Maps, Facebook, Instagram, Booking.com, and TripAdvisor using Apify Actors.
What is apify-market-research?
Conduct market research by analyzing market conditions, geographic opportunities, pricing, and consumer behavior across multiple platforms. Use this skill to identify market density, pricing trends, consumer interests, and business landscapes through data extraction from social media, review sites, and mapping services.
- Extract location and business data from Google Maps and Google Places
- Analyze pricing and demand signals from Facebook Marketplace and events
- Research consumer interests and hashtag trends via Instagram
- Gather hospitality and tourism market data from Booking.com and TripAdvisor
- Fetch Actor schemas dynamically to understand available parameters
- Export results in CSV, JSON, or display quick summaries in chat
How to install apify-market-research
npx skills add https://github.com/apify/agent-skills --skill apify-market-research- APIFY_TOKEN in .env file
- Node.js 20.6 or higher
- mcpc CLI tool installed (npm install -g @apify/mcpc)
How to use apify-market-research
- 1.Identify your market research need and select the appropriate Actor from the provided table
- 2.Fetch the Actor's input schema using mcpc to understand required parameters
- 3.Ask the user for output preferences (quick answer, CSV, or JSON format)
- 4.Run the analysis script with the selected Actor ID and JSON input parameters
- 5.Summarize findings including result count, file location, key insights, and next steps
Use cases
- Identify market density and competition in a geographic area before launching a business
- Analyze pricing strategies and demand on Facebook Marketplace for product validation
- Research consumer interests and trending hashtags on Instagram for niche targeting
- Gather hotel and tourism reviews to understand market sentiment in hospitality
- Extract contact information and business pages to build prospect lists for outreach
- Market researchers and business analysts
- Product managers validating new market opportunities
- Entrepreneurs scouting locations for expansion
- Sales teams building prospect lists
- Tourism and hospitality professionals
apify-market-research FAQ
Use apify/facebook-marketplace-scraper for pricing and demand analysis, or apify/facebook-pages-scraper to research competitor business pages and their market positioning.
Use the --format flag with run_actor.js: add --format csv for CSV export, --format json for JSON export, or omit the flag to display results in chat without saving a file.
Reduce the input size (fewer search terms or locations) or increase the timeout parameter. Check the Apify console link in the error output for detailed logs.
Yes, create a .env file with your APIFY_TOKEN and install mcpc globally with npm install -g @apify/mcpc. Node.js 20.6+ is required.
Yes, use compass/google-maps-extractor or compass/crawler-google-places for location analysis and business mapping, then combine with pricing data from Facebook Marketplace.
Full instructions (SKILL.md)
Source of truth, from apify/agent-skills.
name: apify-market-research description: Analyze market conditions, geographic opportunities, pricing, consumer behavior, and product validation across Google Maps, Facebook, Instagram, Booking.com, and TripAdvisor.
Market Research
Conduct market research using Apify Actors to extract data from multiple platforms.
Prerequisites
(No need to check it upfront)
.envfile withAPIFY_TOKEN- Node.js 20.6+ (for native
--env-filesupport) mcpcCLI tool:npm install -g @apify/mcpc
Workflow
Copy this checklist and track progress:
Task Progress:
- [ ] Step 1: Identify market research type (select Actor)
- [ ] Step 2: Fetch Actor schema via mcpc
- [ ] Step 3: Ask user preferences (format, filename)
- [ ] Step 4: Run the analysis script
- [ ] Step 5: Summarize findings
Step 1: Identify Market Research Type
Select the appropriate Actor based on research needs:
| User Need | Actor ID | Best For |
|---|---|---|
| Market density | compass/crawler-google-places | Location analysis |
| Geospatial analysis | compass/google-maps-extractor | Business mapping |
| Regional interest | apify/google-trends-scraper | Trend data |
| Pricing and demand | apify/facebook-marketplace-scraper | Market pricing |
| Event market | apify/facebook-events-scraper | Event analysis |
| Consumer needs | apify/facebook-groups-scraper | Group research |
| Market landscape | apify/facebook-pages-scraper | Business pages |
| Business density | apify/facebook-page-contact-information | Contact data |
| Cultural insights | apify/facebook-photos-scraper | Visual research |
| Niche targeting | apify/instagram-hashtag-scraper | Hashtag research |
| Hashtag stats | apify/instagram-hashtag-stats | Market sizing |
| Market activity | apify/instagram-reel-scraper | Activity analysis |
| Market intelligence | apify/instagram-scraper | Full data |
| Product launch research | apify/instagram-api-scraper | API access |
| Hospitality market | voyager/booking-scraper | Hotel data |
| Tourism insights | maxcopell/tripadvisor-reviews | Review analysis |
Step 2: Fetch Actor Schema
Fetch the Actor's input schema and details dynamically using mcpc:
export $(grep APIFY_TOKEN .env | xargs) && mcpc --json mcp.apify.com --header "Authorization: Bearer $APIFY_TOKEN" tools-call fetch-actor-details actor:="ACTOR_ID" | jq -r ".content"
Replace ACTOR_ID with the selected Actor (e.g., compass/crawler-google-places).
This returns:
- Actor description and README
- Required and optional input parameters
- Output fields (if available)
Step 3: Ask User Preferences
Before running, ask:
- Output format:
- Quick answer - Display top few results in chat (no file saved)
- CSV - Full export with all fields
- JSON - Full export in JSON format
- Number of results: Based on character of use case
Step 4: Run the Script
Quick answer (display in chat, no file):
node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
--actor "ACTOR_ID" \
--input 'JSON_INPUT'
CSV:
node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
--actor "ACTOR_ID" \
--input 'JSON_INPUT' \
--output YYYY-MM-DD_OUTPUT_FILE.csv \
--format csv
JSON:
node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
--actor "ACTOR_ID" \
--input 'JSON_INPUT' \
--output YYYY-MM-DD_OUTPUT_FILE.json \
--format json
Step 5: Summarize Findings
After completion, report:
- Number of results found
- File location and name
- Key market insights
- Suggested next steps (deeper analysis, validation)
Error Handling
APIFY_TOKEN not found - Ask user to create .env with APIFY_TOKEN=your_token
mcpc not found - Ask user to install npm install -g @apify/mcpc
Actor not found - Check Actor ID spelling
Run FAILED - Ask user to check Apify console link in error output
Timeout - Reduce input size or increase --timeout
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