How to install careers-page-generator
npx skills add https://github.com/kostja94/marketing-skills --skill careers-page-generatorFull instructions (SKILL.md)
Source of truth, from kostja94/marketing-skills.
name: careers-page-generator description: When the user wants to create, optimize, or audit a careers or jobs page. Also use when the user mentions "careers," "jobs," "hiring," "open positions," "company culture," "careers page," "job listings," "we're hiring," "join our team," or "recruitment page." For sitewide page planning, use website-structure. metadata: version: 1.0.1
Pages: Careers
Guides careers page content, structure, and employer branding for recruitment.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for company values, culture, and differentiators.
Identify:
- Audience: Job seekers, passive candidates
- Open roles: List or link to ATS
- Employer brand: Culture, benefits, perks
Best Practices
Essential Elements
| Element | Purpose |
|---|---|
| Open positions | List or link to job board/ATS |
| Company culture | Values, team, work environment |
| Benefits | Health, remote, PTO, learning |
| Process | What to expect when applying |
| CTA | Apply, view roles, contact recruiting |
Structure
- Hero: Employer value proposition; "Join us"
- Open roles: List or embed; filter by department/location
- Why us: Culture, benefits, growth
- Team: Photos, quotes, diversity
- Process: Application steps
SEO
- Target "company name careers," "jobs at company"
- Schema: JobPosting for each role
- Internal links from About, Home
Output Format
- Structure outline
- Employer brand messaging
- Open roles section approach
- SEO metadata and schema
Related Skills
- about-page-generator: Culture and team overlap
- schema-markup: JobPosting schema
- title-tag, meta-description, page-metadata: Careers page metadata
Related skills
More from kostja94/marketing-skills and the wider catalog.
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When the user wants to create, optimize, or structure a changelog or release notes page. Also use when the user mentions "changelog," "release notes," "what's new," "updates," "product updates," "version history," or "changelog.yourdomain.com." For sitewide page planning, use website-structure.
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When the user wants to analyze competitors for SEO, content, backlinks, or positioning. Also use when the user mentions "competitor analysis," "competitor research," "competitor keywords," "competitor backlinks," "link gap," "content gap," "competitor content," "competitive analysis," or "competitor comparison." For content roadmap, use content-strategy.