PluginBench
Skill
Pass
Audit score 90

social-publishing

wshobson/agents

Schedule and publish posts across 13 social platforms (X, LinkedIn, Instagram, TikTok, Discord, etc.) via one API key.

What is social-publishing?

Social Publishing lets you programmatically publish, schedule, and manage content across 13 social media platforms using the SocialClaw API. Use it when you need to orchestrate multi-platform campaigns, upload media once and reuse it, or retrieve engagement analytics—all without per-platform OAuth setup.

  • Publish and schedule posts to 13 platforms: X, LinkedIn, Instagram, Facebook Pages, TikTok, Discord, Telegram, YouTube, Reddit, WordPress, and Pinterest
  • Generate platform-optimized copy variants (respecting character limits, hashtag norms, and tone for each channel)
  • Upload images and videos once, then reference them across multiple posts
  • Retrieve post-level engagement metrics (impressions, clicks, reactions) 24–48 hours after publishing
  • Validate scheduling against platform-specific timing rules and rate limits before submission

How to install social-publishing

npx skills add https://github.com/wshobson/agents --skill social-publishing
Prerequisites
  • Active SocialClaw account with connected social media accounts
  • SOCIALCLAW_API_KEY environment variable set
  • Workspace tier must support desired platforms
Claude Code
Cursor
Windsurf
Cline

How to use social-publishing

  1. 1.Install the skill via npx skills add or npm install socialclaw@0.1.12
  2. 2.Set your SOCIALCLAW_API_KEY environment variable
  3. 3.Define your campaign: specify platforms, message content, schedule, and any media attachments
  4. 4.Request Claude to generate platform-optimized copy variants for each channel
  5. 5.Upload media assets (images/videos) once; SocialClaw stores them for reuse
  6. 6.Validate the schedule with Claude to confirm platform-specific timing and rate limits
  7. 7.Submit posts via the SocialClaw API; receive post IDs and scheduled times for confirmation
  8. 8.Pull engagement metrics 24–48 hours after publishing to track performance

Use cases

Good for
  • Announce a product launch simultaneously across X, LinkedIn, Instagram, and Discord with platform-native messaging
  • Create a 5-day drip campaign for feature launches, auto-scheduling posts to X and LinkedIn at optimal times
  • Manage a content calendar programmatically, uploading media assets once and reusing them across channels
  • Post blog updates to WordPress with SEO metadata while cross-promoting on LinkedIn and Pinterest
  • Coordinate multi-platform engagement campaigns with real-time analytics tracking
Who it's for
  • Content marketers managing multi-channel campaigns
  • Product teams coordinating launch announcements
  • Social media managers automating content distribution
  • Growth teams running coordinated drip campaigns
  • Agencies managing content calendars for multiple clients

social-publishing FAQ

Do I need separate API keys for each platform?

No. One SOCIALCLAW_API_KEY authenticates across all 13 connected platforms in your workspace.

Can I reuse media across multiple posts?

Yes. Upload images or videos once and reference them by ID across any number of posts on different platforms.

What if I want different copy for each platform?

Claude generates platform-native variants automatically, adapting tone, format, and hashtag conventions for each channel rather than copy-pasting the same message.

Can I schedule posts for specific times?

Yes. Specify your desired schedule and Claude validates it against platform-specific timing rules and rate limits before submission.

When can I see engagement metrics?

Engagement data (impressions, clicks, reactions) is available 24–48 hours after a post is published.

Full instructions (SKILL.md)

Source of truth, from wshobson/agents.


name: social-publishing description: > Schedule and publish social media posts across 13 platforms (X, LinkedIn, Instagram, Facebook Pages, TikTok, Discord, Telegram, YouTube, Reddit, WordPress, Pinterest) via the SocialClaw API. Use when the user wants to publish, schedule, or manage social media content programmatically. Requires SOCIALCLAW_API_KEY. license: MIT metadata: version: "1.0.0" source: https://github.com/ndesv21/socialclaw homepage: https://getsocialclaw.com

Social Publishing

Agent-first social media publishing via SocialClaw. One workspace API key, 13 platforms, zero per-platform OAuth setup.

When to Use This Skill

Use this skill when the user wants to:

  • Publish or schedule posts across multiple social media platforms
  • Orchestrate a multi-platform content campaign
  • Upload and attach media to social posts
  • Retrieve post-level engagement analytics
  • Manage a content calendar programmatically

Supported Platforms

PlatformNotes
X (Twitter)Profile posts, threads
LinkedInProfile posts + Company pages
InstagramBusiness + standalone accounts
Facebook PagesPage posts with link previews
TikTokVideo descriptions
DiscordChannel targeting, embeds
TelegramChannel/group messaging
YouTubeVideo descriptions and metadata
RedditSubreddit posts with flair
WordPressBlog posts with SEO metadata
PinterestPins with board targeting

Setup

# Install via npx
npx skills add ndesv21/socialclaw

# Or install as package
npm install socialclaw@0.1.12

# Set your workspace API key
export SOCIALCLAW_API_KEY=your_key_here

Get a workspace API key at getsocialclaw.com.

Workflow

Step 1: Define Campaign

Specify platforms, message content, schedule, and any media attachments.

Step 2: Draft Platform Variants

Claude generates platform-optimized copy for each channel (character limits, hashtag norms, tone).

Step 3: Upload Media (Optional)

Upload images or videos once — SocialClaw stores them for reuse across platforms.

Step 4: Validate Schedule

Claude checks platform-specific timing rules and rate limits before submitting.

Step 5: Publish or Schedule

Posts queue via the SocialClaw API. Receive post IDs and scheduled times for confirmation.

Step 6: Analytics

Pull engagement metrics (impressions, clicks, reactions) 24–48 hours after publishing.

Usage Examples

Single Platform Post

Post to our company LinkedIn page:
"Excited to announce our Q2 product roadmap — here's what's coming next.
[roadmap image]"

Multi-Platform Campaign

Announce our beta launch on X, LinkedIn, Instagram, and Discord.
Message: "Our beta is live! 100 spots available — sign up at example.com #launch"
Schedule for tomorrow 9am PST

Content Series

Create a 5-day drip campaign for our feature launch week.
Platforms: X and LinkedIn.
I'll provide copy for each day.

Guidelines

  1. One key, all platforms — SOCIALCLAW_API_KEY authenticates across all connected accounts
  2. Platform-native copy — Adapt tone and format for each platform rather than copy-pasting
  3. Validate timing — Always confirm schedule before submission to avoid rate limit errors
  4. Media reuse — Upload assets once and reference by ID across multiple posts

Limitations

  • Requires active SocialClaw account with connected social accounts
  • Platform availability depends on workspace tier
  • Some platforms require video content for optimal reach (TikTok, YouTube, Instagram Reels)