How to install parasite-seo
npx skills add https://github.com/kostja94/marketing-skills --skill parasite-seoFull instructions (SKILL.md)
Source of truth, from kostja94/marketing-skills.
name: parasite-seo description: When the user wants to choose or execute third-party platform SEO (high-authority sites for rankings or backlinks). Also use when the user mentions "parasite SEO," "parasitic SEO," "barnacle SEO," "hosted content," "third-party publishing," "Medium SEO," "Reddit SEO," "GitHub parasite SEO," "LinkedIn Pulse SEO," "high-authority platforms," "distributed authority," "borrow domain authority," or "rank without own website." For GitHub-specific playbooks, use github. For Medium.com posts, use medium-posts. For Grokipedia, use grokipedia-recommendations. For AI answer-engine visibility (not platform selection), use generative-engine-optimization. metadata: version: 1.1.0
SEO: Parasite SEO
Guides parasite SEO (also "barnacle SEO")—publishing optimized content on high-authority third-party platforms (Medium, Reddit, LinkedIn, Grokipedia, etc.) to leverage their domain strength for rankings and backlinks, bypassing the need to build your own site's authority from scratch.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
What Is Parasite SEO
Parasite SEO = Placing content on high-authority platforms to leverage their domain strength for rankings and AI citation. Part of "Distributed Authority Engineering."
Instead of waiting months for your own domain to gain trust, you publish on established platforms that Google already trusts. Content can rank on page one within days rather than months because Google crawls these platforms frequently and inherits their domain trust.
Best for: Beginners testing niches; local businesses needing quick leads; demand validation; supplementing traditional SEO.
Why It Works
| Factor | Effect |
|---|---|
| Domain authority | Platforms (DA 90+) rank faster than new sites |
| Crawl frequency | Google crawls Reddit, Medium, LinkedIn often |
| AI citation | ChatGPT, Perplexity cite Reddit, Quora, wikis |
| UGC preference | Algorithm updates favor UGC platforms as trustworthy |
| Technical foundation | High-authority sites have strong technical SEO, fast load, good UX |
Platform Tiers
Platform examples are illustrative only. No endorsement implied.
| Tier | Platform type | Examples | GEO / AI citation |
|---|---|---|---|
| Tier 1 | GEO authority | Medium, Reddit, LinkedIn Articles, Quora | Very high |
| Tier 2 | Technical authority | GitHub, Stack Overflow, Dev.to | High; expertise signals |
| Tier 3–6 | Controlled / entity / wiki | WordPress.com, Blogger, HN, Grokipedia | Varies |
Platform Notes
| Platform | Use case | Notes |
|---|---|---|
| LinkedIn Pulse | B2B, agencies, professional content | Keywords in headlines; often ranks above corporate blogs |
| Medium | How-to, thought leadership | Use canonical link if reposting; storytelling works |
| Product reviews, alternatives, discussions | Comprehensive guides; upvoted threads rank well | |
| Quora | Q&A, long-tail informational | Answer industry questions; link to resources naturally |
| YouTube | Video search, how-to, reviews | Titles, descriptions, tags; watch time matters |
| GitHub | Repos, README, Pages, gists, awesome lists | Tier 2 technical authority; very high AI citation; see github |
| Grokipedia | AI encyclopedia | See grokipedia-recommendations for contribution flow |
| Free web builders | WordPress.com, Wix | Indexable content; lower authority than above |
Keyword & Content Strategy
| Element | Practice |
|---|---|
| Keyword targeting | Intent-driven; mid-competition and long-tail; clear monetization potential |
| Content depth | 1,500+ words for competitive keywords; comprehensive coverage |
| Keyword placement | Primary keyword in title and first 100 words; headers, subheadings, body |
| Semantic relevance | Natural language; avoid keyword stuffing |
| Content clustering | Create clusters around topics; link related articles within platform |
On-Page Optimization
| Element | Practice |
|---|---|
| Title | Target keyword; platform + search-optimized |
| Meta / description | Where allowed; keyword usage |
| Internal links | Link to other parasite content on same platform |
| Visuals | Images, infographics, videos improve engagement |
| CTA | Strong, relevant call-to-action |
Link Building Through Parasite SEO
| Tactic | Purpose |
|---|---|
| Tier-2 backlinks | Build links from Web 2.0s, guest posts pointing to your parasite content |
| Strategic linking | Link from parasite content to owned site; natural, not spammed |
| Cross-platform linking | Link related content across platforms; network effect |
Advanced Techniques
| Technique | Use |
|---|---|
| Content clustering | Multiple related articles on same platform; topical authority |
| Cross-platform syndication | Adapt core content per platform; different keywords; avoid duplicate content |
| Keyword layering | Multiple related keywords in one piece; maximize ranking potential |
Risks & Compliance
| Risk | Mitigation |
|---|---|
| Google Site Reputation Abuse (2024) | Targets manipulative third-party content. Ensure genuinely useful content; not purely for link/mention manipulation. |
| Platform bans | Spammy, promotional content gets removed; accounts suspended |
| Duplicate content | Use canonical when republishing; avoid thin content |
| Over-optimization | Prioritize user value over aggressive optimization |
Common Mistakes
| Mistake | Avoid |
|---|---|
| Quality neglect | Low-quality, thin content doesn't sustain; harms SEO |
| Policy violations | Check platform guidelines; adhere to policies |
| Short-term tactics | Build sustainable relationships; create value consistently |
Output Format
- Platform selection (match to intent and audience)
- Keyword strategy (intent, long-tail, placement)
- Content structure (depth, clustering, per-platform format)
- Link strategy (tier-2, cross-platform, owned property)
- Related platform skills (reddit-posts, grokipedia-recommendations, etc.)
Related Skills
- github: GitHub for parasite SEO; repos, README, Pages, gists, awesome lists
- grokipedia-recommendations: Add recommendations/links to Grokipedia; parasite SEO + GEO
- reddit-posts: Reddit post copy; high-authority community for parasite SEO
- medium-posts: Medium publishing; parasite SEO; canonical setup
- generative-engine-optimization: GEO strategy; parasite SEO complements AI citation
- link-building: Parasite SEO as link acquisition tactic; tier-2 backlinks
- directory-submission: Directory and curated list submission; similar placement logic
- community-forum: Forum and community promotion; HN, Indie Hacker
- indie-hacker-strategy: Indie hacker growth; Indie Hackers, Reddit as channels
- seo-strategy: SEO workflow; parasite SEO as alternative strategy
Related skills
More from kostja94/marketing-skills and the wider catalog.
copywriting
When the user wants to write or optimize short-form marketing copy—headlines, CTAs, ad copy, landing page copy, email copy. Also use when the user mentions "copywriting," "headline," "CTA copy," "ad copy," "landing page copy," "sales copy," "conversion copy," "PAS," "AIDA," "BAB," "copy formula," or "differentiation." For long-form article bodies (blog posts, guides), use article-content.
linkedin-posts
When the user wants to create LinkedIn post copy or optimize for LinkedIn. Also use when the user mentions "LinkedIn post," "LinkedIn article," "professional post," "post to LinkedIn," "LinkedIn content," "LinkedIn copy," "B2B LinkedIn," "LinkedIn engagement," "LinkedIn feed," "share box," "document post," "poll," "Newsletter," "reshare," or "LinkedIn marketing." For LinkedIn ads, use linkedin-ads.
youtube-seo
When the user wants to optimize YouTube videos for search, create video descriptions, or improve channel visibility. Also use when the user mentions "YouTube SEO," "YouTube description," "YouTube tags," "YouTube thumbnail," "YouTube title," "YouTube channel," or "video SEO." For YouTube ads, use youtube-ads.
tiktok-captions
When the user wants to create TikTok video captions, scripts, or optimize for TikTok. Also use when the user mentions "TikTok post," "TikTok caption," "TikTok video," "post to TikTok," "TikTok script," "TikTok content," "TikTok copy," "TikTok hashtags," or "TikTok marketing." For TikTok ads, use tiktok-ads.
video-marketing
When the user wants to plan video marketing, create video scripts, or optimize for short-form or long-form video. Also use when the user mentions "video marketing," "video script," "short-form video," "long-form video," "TikTok script," "Reels script," "YouTube script," "video hook," or "video content strategy." For on-site video SEO, use video-optimization.
meta-ads
When the user wants to set up, optimize, or manage Meta (Facebook/Instagram) Ads. Also use when the user mentions "Meta Ads," "Facebook Ads," "Instagram Ads," "Meta Pixel," "Conversions API," "Advantage+," "lookalike audience," or "Meta retargeting." For landing pages, use landing-page-generator.